Business, conversion rate optimisation, Creative ideas, Design thoughts, Growth hacking, Uncategorized

How do I sell more through my website?

Now this can’t be summed up in one simple blog post, or with one exact thing you can do. But, I shall do my best to give you something to quickly implement into your website to increase sales. Simple really, if we take it back to what sales is all about: Do you offer the… Continue reading How do I sell more through my website?

Business, Design thoughts

Why don’t people buy from me? – Retail/Café version

I was recently heading out for some lunch and because it was sunny I thought I would go for a wander around town in the sun. I came across a small square in my native Nottingham which is in a prime location. It’s in the finance area, so lots of offices and there was a… Continue reading Why don’t people buy from me? – Retail/Café version

Design thoughts, Education, inspiration

How to improve school signups for Nottingham based schools and Academies

Education is always high on the list of concerns for any parent, and industry leaders are also demanding increasingly high outputs from the education system. In a world of competition, how can schools improve their sign up rates? This is a key issue for schools and Academies based in the Nottingham area and one of the… Continue reading How to improve school signups for Nottingham based schools and Academies

Business, Design thoughts, inspiration

How your brand attracts the wrong sort of client

All publicity is good publicity, at least that is how the famous saying goes. While attracting attention to your company is vital in extending the longevity of your business, it does potentially set you up for bringing in the wrong sort of client. Whether you're running a local restaurant or an online product provider, different… Continue reading How your brand attracts the wrong sort of client

Business, Design thoughts, inspiration

What does your brand say about you?

While it may not be the first consideration of an established business it is a key feature in the age of digital marketing.  Without a consistent theme and face for your brand your business is not well equipped to compete in today's marketplace.  Brand identity is certainly taken into account in new businesses within your… Continue reading What does your brand say about you?